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Facebook IPO – Ten Thoughts to get You Thinking about $38

So, today i.e 18th May, 2012 the hysteria around the Facebook IPO would reach a crescendo with the third largest IPO in US history for an asset less company. Well, almost. Exciting ...
Facebook in the Classroom 150 X 150

Web 2.0 and Social Media in Higher Education to Improve Learning Outcomes

Social Media in Higher Education will drive student learning outcomes when Pedagogic frameworks that enable learning through student engagement are built Web 2.0 is all around us —Google ...
QR Code - Social Media Marketing Tool

How to take advantage of QR Code Marketing ?

 ”The buzz on QR Codes is nothing new when it comes to social media marketing services. The capability and potential of this fabulous concept is entering our everyday life ...
Inbound Marketing Phases

What is Inbound Marketing ?

Prospective Customers are increasingly using the Internet and Social Media for making buying decisions. In comes “Inbound Marketing” – a pull strategy to attract interested ...
Social Media Marketing Services Outbound Marketing Methods 150 X 150

Is Outbound Marketing loosing Relevance?

Outbound Marketing or interruption marketing is on a sticky wicket given regulatory restrictions on tele-calling and changing buying practices of customers. Social Media Marketing Services ...
Attention Hotels on Social Media

Hotels on Social Media – The One Deadly Mistake

If the Social Media Marketing Services timeline of Hotels on Social Media is dominated by promotions only, such that it looks like a list of classifieds, it is time to Change the ...
Tweetdeck vs Hootsuite

Hootsuite and Tweetdeck – The Battle of the Android

The Android versions of Hootsuite and Tweetdeck face off at the altar of Pragmatic Learning A flurry of social networking clients for Twitter and Facebook saw Hootsuite and Tweetdeck ...
Social Media for Hotels Pinterest Case Studies featured image

Five Pinterest (India) Examples of Social Media for Hotels

The visual nature of Pinterest makes it a potent social media marketing services tool for hotels. No wonder, Hotels in India are joining the bandwagon as part of their “Social ...
Pinterest for Hotels

Social Media for Hotels – Four Points on Pinterest

The graphic nature of the Pinterest Social Media platform finds natural application in the context of hotels. But, what should hotels keep in mind before using it for social media marketing? In ...

Social Media Marketing for Startups – Five Principles

Social Media Marketing is a cost-effective option for startups to get the word out amongst its customers. But how can they approach Social Media effectively? This write-up delves into ...
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